Generali Hong Kong awarded Ming Pao Excellence Awards 2021

Generali Hong Kong was awarded the Excellence Award in Family and Individual Protection at the Ming Pao Awards for Excellence in Finance 2021.


The awards recognize companies that creates positive value to the financial services industry by building brand value, utilizing new technology, improving customer experience, and developing new services or products.



Rebecca Tan, Chief Distribution and Marketing Officer, Generali Life (Hong Kong) Limited said, “We are proud to receive this award from Ming Pao. The award reinforces our commitment to develop unique and innovative products that protects our customers and their families.”


The award winning product, LionGuardian Beyond, is the latest version in our LionGuardian series, a range of critical illness plans characterized by unlimited claims for cancer, stroke, and heart attack until age 100. Our research* revealed that 66% of respondents see cancer as the most important illness to be covered and similarly, 53% of parents are most concerned about cancer when it comes to protection for their children. We listened to the feedback, and evolved and enhanced our product to include additional benefits for unborn baby and child cancer, protecting them from 22 weeks of gestation for 100 years. For a parent to a child, it truly is a Gift of Life.



For more details about Ming Pao Awards for Excellence in Finance 2021, please click here.


*Generali commissioned Nielsen to conduct a 500-person survey from 30 Oct to 9 Nov 2020, interviewing critical illness plan owners and non-owners who are parents (with kids aged below 18 or expecting or planning a newborn) and non-parents (adults aged between 25-49), to investigate the key drivers for choosing a critical illness product and compelling or unique features that can be added or highlighted in the insurance plan. Figures stated in the press release are rounded to the nearest full number.