ABOUT GENERALI
GENERALI HONG KONG
OUR BRAND
OUR TEAM
OUR GROUP
AWARDS & RECOGNITION
LIVING THE COMMUNITY
NEWS ROOM
GENERALI HONG KONG
OUR BRAND
OUR TEAM
OUR GROUP
AWARDS & RECOGNITION
LIVING THE COMMUNITY
NEWS ROOM
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Since the 1970s, Generali Hong Kong has enabled people to shape a safer future by caring for their lives and dreams.

Over the years, we focus on understanding the specific and unique requirements of our customers.
This serves as the core of our action in providing solutions to meet our customers changing needs.

With our extensive distribution network and partnership with our intermediaries and a combination of our local knowledge with Generali Group’s global network and experience, we develop unique, innovative, simple, and flexible financial solutions for our customers.

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190 years of Generali

A commitment spanning the centuries, to shape a safer and more sustainable future.

Our brand
Your first choice for the 21st century
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Your first choice for the 21st century
At Generali, we strive to know our customers inside out. We listen to them, understand their needs and put them at the heart of everything we do. Therefore, we design simple yet intelligent products and deliver consistently professional services to delight our customers around the globe. We work hard every day to be our consumers’ first choice for an insurance provider.
Simpler and smarter solutions designed with customers in mind
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Simpler and smarter solutions designed with customers in mind
Our corporate strategic approach is driven by simpler and smarter digital technologies. From flexible e-payments in China to quality driver rewards in Italy, we use web and mobile to enable our agents to react quickly, resolve problems precisely and focus on the needs of our customers.
Born to innovate
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Born to innovate
Ground-breaking achievements are in Generali’s DNA. For over 184 years, we have pioneered unique insurance solutions for our customers, from the coverage for the first Italian astronaut to writing the first ever cyber risk insurance policy.
Specialty brands
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Specialty brands
The Generali Group comprises a number of specialty brands which provide best-in-class services in their respective sectors, including CosmosDirekt (direct insurance) and Europ Assistance (car, home and travel services).
Our Strategy
Generali is one of the world’s largest insurance companies with a successful history of 190 years. We aim to be a leader in the European insurance market for individuals, professionals and SMEs, becoming a "life-time partner" to our customers.
Our Culture
OUR CULTURE DRIVES THE STRATEGY
We are living in an era of transformation.
Insurance industry is continuously evolving, as well as our customers’ needs and dreams.
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Since the 1970s, we have been providing innovative and customized insurance solutions to protect the people of Hong Kong. Our management team, together with our extensive network of business partners, are committed to providing excellent customer service and living up to our promises of being a Lifetime Partner to our customers.

Cillin O’Flynn

Chief Executive Officer of Generali Hong Kong

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About Generali Group
A.M. Best Financial Strength <span>Rating A</span>
A.M. Best Financial Strength Rating A
(as of Dec 2020)
<span>70.7 billion Euro</span> in premiums
70.7 billion Euro in premiums
(as of Dec 2020)
<span>72,000 employees</span> in more than 50 countries
72,000 employees in more than 50 countries
(as of Dec 2020)
Consistently listed in the <span>Top 100</span> Fortune Global 500 Companies
Consistently listed in the Top 100 Fortune Global 500 Companies
(as of Dec 2020)
<span>664 billion Euro</span> of assets under management
664 billion Euro of assets under management
(as of Dec 2020)
<span>Best global insurance group</span> according to Forbes
Best global insurance group according to Forbes
(as of Dec 2019)
A.M. Best Financial Strength <span>Rating A</span>
A.M. Best Financial Strength Rating A
(as of Dec 2020)
<span>70.7 billion Euro</span> in premiums
70.7 billion Euro in premiums
(as of Dec 2020)
<span>72,000 employees</span> in more than 50 countries
72,000 employees in more than 50 countries
(as of Dec 2020)
Consistently listed in the <span>Top 100</span> Fortune Global 500 Companies
Consistently listed in the Top 100 Fortune Global 500 Companies
(as of Dec 2020)
<span>664 billion Euro</span> of assets under management
664 billion Euro of assets under management
(as of Dec 2020)
<span>Best global insurance group</span> according to Forbes
Best global insurance group according to Forbes
(as of Dec 2019)
Our history at a glance
Awards and Recognition

Living the Community

News Room