Generali Hong Kong Triumphs with Two Awards at the Bloomberg Businessweek Financial Institution Awards 2024

Generali Hong Kong has received two prestigious awards at the Bloomberg Businessweek (Chinese Edition)

Financial Institution Awards 2024, recognizing its excellence in making a positive impact on the community

and outstanding achievement in digital marketing strategies.

The two accolades received by Generali Hong Kong include: 

• Corporate Social Responsibility – Excellence Performance
• Digital Marketing – Outstanding Performance

This prestigious recognition highlights Generali Hong Kong's proactive engagement in strengthening the

community through The Human Safety Net, a global movement of people helping people originated by the

Generali Group. It also underscores the exceptional creativity and innovation of its digital marketing strategies

through a unique and creative approach.

Ms. Ady Law, Chief Distribution and Marketing Officer of Generali Hong Kong, said, "We are honored to

receive these prestigious awards. They reflect our commitment to making a positive impact on the community

and our innovative approach to digital marketing. We will continue to uphold our commitment to being a

Lifetime Partner to our customers and the community.”

The Financial Institution Awards, hosted annually by the iconic finance media Bloomberg Businessweek

(Chinese Edition), are in their 10th year of recognizing excellence. These awards honor companies with

outstanding performance over the past year in the banking, insurance, and securities sectors, aiming to

promote the sustainable development of Hong Kong's financial industry, cultivate talent, and foster innovation,

thereby driving economic growth.